Baidu Public Company

Primary contact

Baidu, Inc. is a Chinese multinational technology company specializing in Internet-related services and products, and artificial intelligence. It is one of the largest internet companies, and one of the premier AI leaders in the world. Baidu was established in 2000 by Robin Li and Eric Xu, Chinese nationals who studied in Peking University and worked overseas before returning to China.

Divisions and projects

Baidu's Global Business Unit, formed under the name of DU Group or DU Apps Studio, is an app developer with a wide variety of popular apps and services, accumulating over 2 billion users worldwide. It aims to provide innovative products, as well as new and exciting business models and ways to interact with technology, through AI and mobile devices. Baidu has the 2nd largest search engine in the world, and held a 76.05% market share in China's search engines market, the largest in the world, as of April 2017. DU Ad Platform, Baidu's global advertising platform, currently hosts over 800 million monthly active users across its inventory, and has been named as one of 2017's Top 10 Global Leading Enterprises and Top 10 Global Influential Marketing Service Platform. Baidu Brain, the company's AI-based artificial neural network has achieved a remarkable 97% accuracy rate in voice recognition and 99.7% rate in facial recognition, confirming the success of its AI development. Baidu Cloud, the company's cloud arm has received recognition from many industries due to its unique offerings; it adopts an integrated approach that combines capabilities and resources in AI, Big Data and Cloud Computing, providing customers with not only storage and computing but also complete solutions and services that are ready to deploy. Baidu Baike is similar to Wikipedia as an online encyclopedia; however, unlike Wikipedia, only registered users can edit the articles due to Chinese laws. The company also hosts a music service Baidu Music that has more than 200 million monthly active users, news service Baidu News Feed that has more than 100 million daily active users, and food delivery service Baidu Waimai that has more than 100 million monthly active users. In 2017, Baidu announced that its ambitious Apollo autonomous driving program has over 50 partners (automakers, tier 1 suppliers, component producers, startups, academic institutions, government departments, artificial intelligence and technology companies), including FAW Group, one of the major Chinese carmakers that will work with Baidu on commercialization of the technology. Other partners include worldwide auto companies Chery, Volkswagen, General Motors, Hyundai, Daimler AG (Mercedes-Benz), BYD, Ford, Changan Automobile, ZF Friedrichshafen, BAIC, JAC and Great Wall Motors, as well as global organisations Tsinghua University, Intel, ZTE, Bosch, Continental AG, Nvidia, Microsoft, Velodyne, NXP Semiconductors, TomTom, UCAR, Grab, AutonomouStuff, Horizon Robotics and more. By the end of 2020, Baidu hopes to offer a platform that can handle full autonomous driving on both urban roads and highways, and mass-producing its own self driving cars at a later period. It also plans to use its voice interaction and AI operating system DuerOS that already has more than 100 partners (such as Nvidia, Haier, Media, HTC, Vivo, and Harman International), together with the Apollo platform to create the world's largest autonomous driving system with high-precision maps, and setting up Apollo companies around the world. Baidu has created its own equity fund Baidu Fund Partnership to invest in internet and other technology endeavors, as well as Apollo Fund to invest in future autonomous driving projects. It has also announced plans to create a DuerOS Fund in the future.
Primary contact

Last update: April 18, 2018