companies

GoJoe

Founded 2019
Employees 7+
Primary contact
Level One, Basecamp
49 Jamaica Street
L1 0AH Liverpool
United Kingdom
+44 (0) 20 805 06562
Links
https://www.gojoe.com/
Sections
GoJoe is a hybrid B2C and B2B app that enables workplaces and brands to connect and engage their people. It combines wearables, content and team-based challenges and experiences to socialize everyday solo exercise for the masses of "ordinary joes" and help people stick to their fitness and well-being journeys. The company collaborated with Stanford University on psychology, data and gamification to build the app, which is used by companies such as PwC, PayPal, Experian and Amazon, to name a few.
Founded 2019
Employees 7+
Primary contact
Level One, Basecamp
49 Jamaica Street
L1 0AH Liverpool
United Kingdom
+44 (0) 20 805 06562
Links
https://www.gojoe.com/
Sections

Funding 💰

Total £1.3M
Last round 🔗 £1.2M
Seed
March 22, 2023.
Select investors Superbet Ventures, Hellen’s Rock, Animoca Brands, Michael Carrick

Key people 🧑‍🤝‍🧑

Highlights ⭐

  • It's fun: GoJoe is a simple yet powerful tool, which turns boring everyday solo exercise into something motivational, social and team-based. For one thing, it tracks activities - not steps.
  • It works: Companies using GoJoe have seen over 91% of employees feel more socially connected, over 88% experienced increased employee engagement (up to 4x higher than regular employee engagement platforms), and 84% said there was an increased positive intent towards the employer (which positively impacts retention).
  • It's growing: GoJoe has experienced significant growth on its corporate product, with 400% year on year growth in 2022, and with clients including Amazon, Diageo, Experian and PayPal - similar growth is expected in 2023.

Video ▶️

In the news 📰

UK-based social fitness app GoJoe raises £1.2M
March 27, 2023

Quotes 💬

“
We are excited to become strategic investors, convinced by the vision of GoJoe's founders. They are exactly the type of start-up that we are looking for in the venture capital market. Having an unique and highly scalable business model, found at the cross-roads of wellbeing, sports and social apps, GoJoe has an impressive potential of organic growth with a wide range of demographics.
— Paul Neagoe, VC at Superbet Ventures 🔗
“
We are very pleased to invest in GoJoe, which sits at the intersection of gamification, community and fitness. GoJoe's model and roadmap are based on incentivising and rewarding both creators and users, and its traction on the B2B side reflects a significant opportunity for mass adoption in the B2B2C space.
— Yat Siu, the executive chairman and co-founder of Animoca Brands 🔗
Last update: March 28, 2023